Product Managers know how important it is to test business ideas and new products before proceeding with a full scale launch. However, what is more difficult is knowing how to test, how long to test for and what to look out for when you test your business ideas.
Free eBook on Creating Customer Value
Learn why choosing problems over ideas will enhance your chance for success in my free white paper 'Creating Customer Value'.
Where an agile coach focuses on the process to optimise the what and the how, a Discovery coach focuses on the process for understanding the why.
Free eBook on Creating Customer Value
Learn why choosing problems over ideas will enhance your chance for success in my free white paper 'Creating Customer Value'.
As the old recipe goes, Innovation is “1 per cent inspiration and 99 per cent perspiration”. But it’s missing a giant part of the puzzle.
Free eBook on Creating Customer Value
Learn why choosing problems over ideas will enhance your chance for success in my free white paper 'Creating Customer Value'.
Is it is best to spend time with customers to gain a deep understanding of their world? Or is it better to use the time putting together and shaking out concepts and prototypes?
Free eBook on Creating Customer Value
Learn why choosing problems over ideas will enhance your chance for success in my free white paper 'Creating Customer Value'.